Re-purposing themed zones to make them relevant and improve revenue
How To Train Your Dragon
Working with the world-famous DreamWorks Animation brand, Kevin and team conceived of rides, attractions, retail and restaurants to bring the world of "How To Train Your Dragon" to life.
FACTS & FIGURES
Theme Park Renovation
Attraction / Ride
Consultation, Review, and Strategy
Programming and Capacity
Research, Strategy, and Positioning
Work performed under IRMS
1 Themed Zone
David Parkin, Darius Cheong, Su-Fei Sakamoto
* Some work shown may be from a team member's prior experience at companies/firms indicated. ** We would love to list everyone. Physics, time and space prevent it. Contact us and we will add you if we can.